What is Social media marketing ? :- it is marketing in which we use social media platforms to connect with our target audience to increase your Brand awareness, Audience Engagement, increase sales, and drive website traffic.
In this social media marketing we publish high quality content in the form of text , images ,videos on Social Media platforms facebook , instagram,linkedin, twitter ,youtube , tiktok to attract & engage our Audience.
First of all understand What does a Social Media Marketer Do?
increase Brand awareness of product & Brand .( increase reach , impression, profile visit )
increase audience engagement( increase like ,comment, share ) for particular brand & organization.
increase audience(increase followers, subscriber) for brand and organization.
convert their audience into business leads(Generating enquiries for products and services) .
help company to convert this business leads into sales.
Making interaction with audience to solve queries social media platfroms like facebook , linkedin , instagram.
Increase website traffic , video views promotion , Mobile Apps promotion , increase business conversion.
Improve Knowledge & Skills :-
you can get more knowledge about facebook from
and for linkedin best for B2B you can learn from
for instagram :-
youtube marketing :-
you must learn about tools like buffer.com,
https://hootsuite.com/ which is used to manage social media content & Analysis.
you must learn tools like canva.com which is easy to create post image , cover image for your social media pages and posting.
learn about Google Analytics to track website visitor from social media
you can learn it from :-
To make social media audit & analysis use learn tool likes
Learn about social media competitors analysis:-
which type of content they are posting which hashtags they are using and check their post engagement of each post to get idea which kind of post you should post on your social media platforms.
Learn about what Makes effective post:-
Understand target audience:-
Social media content plan :-
check your ideal frequency to post on social media platforms.
Social Media Marketing Paid Campaigns:-
Learn How to run brand awareness , website traffic , video views , Mobile apps promotion , Lead generation campaign in facebook , instagarm , linkedin, tik tok & other popular social media platforms.
for facebook & instagarm advertising learn from facebook Blueprint:-
Learn How to run linkedin lead generation campaign
how to run paid campaign for youtube marketing from