Hey Friends if you are Looking to start your career ,want to start freelance work, increase your business Leads , Add extra Value in your profile.
Then according to Today’s Trending Then check following Digital Marketing Course syllabus
you must learn search Advertising , Display advertising , Video marketing , Social Media Marketing, Search Engine Marketing , Search Engine Optimization ,Lead Generation These are highly demanded in Digital Marketing Companies.
Digital Marketing Tools Which you will Learn
Digital Marketing Course Syllabus
1.Introduction of Digital Marketing:-
Introduction to Digital Marketing.
DM opportunities ,
2.Digital Marketing Techniques:-
Introduction on digital marketing techniques
seo ,sem,smm,smo etc.
3.Domain & hosting:-
What is domain name?
Domain name registration
Hosting & types of hosting for website
4.Website Designing Guidelines:-
Website design technology
Html , CSS introduction
Website structure .
How to create blog.
How to enable meta tag description.
How to create post
How to optimize a post according to on page seo techniques.
6.Creating Website (WordPress):-
How to create free blog on wordpress.com
How to create pages & menu
How to create category
How to create post
How to optimize post according to on page seo techniques.
7.Search Engine Optimization (SEO):-
What is seo (search engine optimization)?
How search engine works?
Basic of seo techniques.
Keyword research and analysis.
On page seo in details.
Off page seo in details.
Seo tools & report analysis.
Introduction on Google analytics
Google analytics tracking code setup to website
Google analytics tracking code verification using Google tag assistant.
Benefits of tracking and analyzing web data
Advantages of using Google analytics .
9.Google Webmaster Tools:-
Verify your website to google webmaster tool
Submit sitemap.xml file for indexing purpose
Checking index status of submitted web pages.
10.Digital Marketing Tools:-
Introduction on Digital Marketing tools
Content marketing tool
social media marketing tool
SEO tools(seo score ,website page speed test,sitemap.xml,robots.txt )
smo tools for facebook OG and twiter summary card
website analytics tools.
11.Social Media Marketing:-
Creating Facebook Brand Page& Facebook Page Insights Analysis
Joining other groups
Organic reach& Engagements
Facebook Paid Lead Generation Campaign.
Creating custom profile URL for Linkedin
Creating Groups & Joining other Groups
Creating Company Brand Page
Linkedin Connection & Degree network )
Creating custom URL for Twitter Profile
Follow, Tweet, retweet, like, comment, engagement
12.Social Media Optimization:-
Facebook open graph,twitter summary card and adding social media share ,like button,follow and embedding social media videos and post to website.
13.Social Media Analytics:-
Facebook page insights
Buffer.com online tool guidance using trial version.
Google analytics for social media visitor analysis.
14.Landing Page Techniques:-
Mobile friendly test, website landing page loading speed optimization, conversion tracking code setup to landing pages.
15.Google Ads PPC Training:-
- Introduction on Google Ads CPC
- Types of CPC (manual CPC, maximize clicks,
- Keyword Research using Google Ads
Keywords Planner Tool.
- Google Ads Search, Display Network
- Search network Campaign setup with
Manual CPC bidding & Responsive Search
- Ad Group setup.
- Creating Responsive Search Ads, Responsive
- Estimate first page bid column & max CPC
- About Quality score, Ad relevance, landing
page experience, Expected Ctr.
- Display network campaign setup with CPC
Bidding & Responsive Display Ads
How to optimize your video while uploading on youtube.com
How to create video campaign with bid strategy cpv
to promote your business and product consideration.
email content design,
analysis of result report.
How to create affiliate account on amazon type ecommerce website
How to embed there product on website and blog to earn commission.
20.Lead Generation Techniques:-
How to generate lead through social media, search engine marketing
20 . Mobile Marketing :-(WhatsApp Business App, Instagram etc)
Analyse Your Audience
Business Profile Optimization
Posting with Instagram Trending Hashtags.
How to increase Instagram Followers.
21.Freelance Technique Guidance:-
What is freelance work?
how to create seo ,ppc ,smm package ?
How to find freelance work for social media , seo , content marketing
22.Trending # tag Marketing :-
Learn how to find the most powerful & trending hashtags ,
Researching highly-demanded traffic.
23.Online Reputation Management:-
What is ORM ?
Online Reputation Management Activitie
Social Profile Management
Note:- we will Guide you About How to Get Google search ads certification with this course see following Google search ads certification.
Can a 12th pass do Digital Marketing?
After 12th , We must make some important choices, including one that will affect our future and job. The most significant and challenging employment option for students is digital marketing. They require a Career course that enables students to get employment without spending a lot of time in College. After your 12th grade year, you should consider to Start career in Digital Marketing Industry.