Social Media Marketing Course Syllabus

Social Media Marketing


  • Creating Facebook Brand Page and Facebook Page Insights Analysis
  •  Group’s Creation.
  •  Joining Other Groups.
  • Organic Reach and Engagements.
  • Facebook Paid Lead Generation Campaign Setup.


  • Creating Custom Profile URL for LinkedIn.
  • Creating Groups and Joining Other Groups.
  • Creating Company Brand Page.
  • Writing Articles (Pulse).
  • LinkedIn Connection and Degree Network.


  • Creating Custom URL for Twitter Profile.
  •  Creating Lists.
  • Follow, Tweet, And Re-Tweet, Like, Comment, Engagement And Twitter Analytics.


  • Profile Setup and Switch To Professional Account (Business Profile).
  • Instagram Insights
  • Trending Hash tags
  • Competitor’s Interaction.
  • Audience Engagement.
  • Reels & Story Creation.

 Social Media Analytics

  •  Facebook page insights.
  • Twitter analytics.
  • LinkedIn analytics.
  • Online Tool Guidance using Trial Version.
  • Google Analytics for Social Media Visitors Analysis

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